Coming soon - new InStyle Bride Garden Route Edition!

 

 

Click on the image for a sneak preview of Instyle Bride Garden Route Edition!

 

Profile

 

InStyle Bride magazine is the only Garden Route bridal magazine to deliver everything a bride needs to know to create a sophisticated, creative and individual wedding day.

 

Advertisers and brides seek InStyle Bride as the magazine of choice to showcase their weddings – a direct result of our commitment to exceptional design and attention to detail. In addition to our beautiful real wedding features, we will be giving brides original concepts for the styling of their day.

 

Dedicated to delivering a product that is results-driven for our advertisers and irresistible to our readers, we can’t wait to welcome you onboard.

 

InStyle Bride is big on the most gorgeous decoration and design looks that can elevate a wedding from being ‘nice’ to spectacular. Style isn’t necessarily expensive; the secrets on the things that matter most are shared. Hundreds of decorating ideas compiled by a team of wedding styling professionals, real weddings, international trend reports and informative articles on all aspects of wedding planning. InStyle Bride is a must-have for everyone who has getting married on the mind.

 

KEY POINTS

EDITORIAL

The high editorial to advertising ratio sends a strong message to readers which results in a higher return on advertiser investment.

 

SPECIFICATIONS

B5 Size 240mm (h)  x  170mm (w)

High Gloss Perfect Bound Magazine

Quarterly Magazine – with every season

3000 Copies distributed by RNA Distribution

 

DEMOGRAPHICS

Brides and Grooms of races, religion and culture

Parents of the couple, attendants (bridesmaids etc.)

Professional Service Providers specialising in the wedding industry

Travel & Tourism

 

READER RETENTION

Our reader feedback will show that we capture brides in the early stages of their engagement and keep them throughout that period and beyond. Our high lifestyle content results in readers retaining our magazine past the wedding.

 

TREND PREDICTIVE

Bride’s rely on InStyle Bride to show the latest trends and where to purchase products to achieve these looks. Our readers are amongst the most style savvy and brand aware, always looking for quality products.

 

ONLINE PRESENCE

InStyle Bride’s digital version gives advertisers unlimited worldwide reach. Print advertising spend now also secures a continued presence in the digital version at no additional cost. Your advertisement in InStyle Bride will now be accessible to online readers – permanently, anytime, anywhere.

 

MARKET POSITION

InStyle Bride is the only Garden Route wedding magazine with a market position in the upper mainstream to leading edge category. The strength of this market position is that it appeals to couples in our target market – driven by quality not price – ensuring strong sales return and increased gross margins. A strong commitment to our market position ensures advertisers will always be aligned with other premium brands.

 

Printed Advertising Rates

 

Frequency Discount Once – off x 2 issues (10%) x 4 issues(15%)
Normal Positions
Full Page R 3800.00 R 3420.00 (1140 p/m) R 3230.00 (1080 p/m)
Double Page Spread R 5000.00 R 4500.00 (1500/p/m) R 4250.00 (1416p/m)
Full Page Advertorial R  3800.00
R 3420.00 (1140p/m) R 3230.00 (1080p/m)
Half Page Advertorial R 2200.00 R 1980.00 (660p/m) R 1785.00 (625p/m)
Half Page R 2200.00 R 1980.00 (660p/m) R 1785.00 (625p/m)
Quarter R 1250.00 R 1035.00 (375p/m) R 1062.50 (354p/m)
Eighth R  850.00
 R   765.00 (255p/m)
 R   725.00 (242p/m)
Special Positions R  850.00 R   765.00 (255p/m) R   725.00 (242p/m)
Inside Front Cover R 4500.00 R 4050.00 (1350p/m) R 3825.00 (1275p/m)
Inside Front Cover (double page) R 5500.00 R 4950.00 (1650p/m) R 4675.00 (1560p/m)
Inside Back Cover R 4000.00 R 3600.00 (1200p/m) R 3400.00 (1134p/m)
Outside Back Cover R 4500.00 R 4050.00 (1350p/m) R 3825.00 (1275p/m)

 

1. Payment Plan: Applicable to 2 or 4 issue contracts only.

Monthly payments are acceptable via debit order, payable prior to first printed advert appearing.

 

2. Cancellations: A 50% cancellation fee will apply to all cancellations received after the booking deadline if normal positioning was requested. If a special position was requested, a 100% cancellation fee will be charged.

 

3. Sign up for Half, Full, Double page spread in 2 or 4 editions and receive 1 year free advertising on InStyle Weddings Online Directory (value R1800). Quarter & Eighth page will receive free advertising  per issues taken.

 

Online Magazine Hyperlink Advertising Rates

Maximise your sales opportunities by hyper linking your advertisement directly to your website or email address. This enables the reader to click anywhere on your advertisement to be directed straight to your business. Hyperlinks are an invaluable addition to your marketing campaign capturing the reader’s interest when they are most engaged in their wedding planning

 

Frequency          per issue

Hyper Link on the online version of the Magazine      R 750.00

 

Artwork

Full Page 170mm(w) x 240mm(h)
Half Page - Horizontal 170mm(w) x 120mm(h)
Half Page - Vertical 85mm(w) x 240mm(h)
Half Page + Editorial - Ad
 85mm(w) x 120mm(h)
Editorial - Total 170mm(w) x 120mm(h)
Quarter page - Horizontal 170mm(w) x 60mm(h)
Vertical 85mm(w) x 120mm(h)
Eighth Page 85mm(w) x 60mm(h)